Why the Watchmaking Industry should thank Michael Kors

Since their launch (what seems now like a really long time ago), Michael Kors watches have been on the wish lists of the young, the trendy, and those of us that would like to fit in to either of those categories. In truth, I am a connoisseur of fine watches (so I know a thing or two about luxury), and I still find appeal in owning a Michael Kors watch. I am sure that feeling would be amplified tenfold if I was maybe 10 years younger as well.
The reason for this is that MK watches are not pretentious in trying to offer grand complications or even petit complications. They know they represent fashion and they are cool with that. Versace does the same thing but they are not as favorably priced as Michael Kors, which I also think is why it has been such a success. On the same token, MK watches aren't fully in the realm of the truly affordable either (unless you are shopping with Discount Watch Store). The price points are somewhere in a middle ground that works really well for this brand.

For Naysayers of the brand, I have this this to say – if indeed you are lovers of watches and the watchmaking industry as a whole, Michael Kors has (I think) single-handedly made watches cool among people aged 13 – 30. In the age of the Apple Watch and everything else that is capable of telling the time, MK watches have done what Swatch did for the Swiss watchmaking industry in the early 80's, but this time for watchmaking as a whole. The truth is that fans of MK watches have become fans of watches by default and this is a great thing. I envision that after wearing a Michael Kors watch, the person may become a bit curious about what else is out there, or may even endeavor to start a collection. Good times are indeed ahead for us in the world of horology.
Another frequent complaint I hear is that Michael Kors watches are made by Fossil . What of it? I say. Most movements in Breitlings, TAG's, IWC's, and so many others are made by ETA, which is owned by Swatch. If we want to get even more technical then I'd go on by saying that most components that the big Swiss brands use to “personalize” the movements like Incabloc, and NivaFlex balance springs aren't in-house either. At least for Michael Kors watches, I am not charged upwards of 3K for them.
In conclusion, Michael Kors watches are well made, and they are trendy so why not invest in one? Yeah, I'll agree that the overall success of Michael Kors watches has had a negative impact on the desirability of owning one as an expression of individuality, but the same can be said for the most popular watch brand of all time – Rolex. vedere di piu fake rolex e Patek Philippe